From Audio Magic website:
Audio Magic proudly introduces a new product line called "The Natural".
The Natural line of cables include Interconnects, Power Cords, Speaker Cables and Digital Cables. This is our Statement Line and is, without question, the quietest and most musical line of cables on the planet!The Technology
We first take a special blend tubing and insert a silver conductor up the tubing, filling it with our BLACKOUT LIQUID
. This Liquid stops the ringing of the conductor that can occur with room vibration or simply signal running up the conductor. The Blackout Liquid also removes any EMI or RF running up the conductor, making for a powerful ONE-TWO-PUNCH! to remove the noise.
But... we don't stop there! We also put a particle cover stock over the tubing to remove any static discharge internally in the cable, as well as 100% block of EMI or RF entering the cable. This is followed by a braided shield to add strength and even more noise protection!
All cables are also treated with our proprietary Nano Streaming Technology which greatly aids in the transmission of signal. All materials are cryo treated. We use high-quality connectors, modified bullet plugs, Watt Gate, and Neutrik.